Hello, I’m Ian Goode

I’m a design leader with extensive experience building design teams and developing systems that scale creativity. I'm currently working at 00  Meta to help establish new working models post company restructuring.

Before Meta, I was SVP of Creative at a creator economy start-up that worked in partnership with 00  Group Black to build a platform focused on the needs of diverse creators.

Prior to that I spent over 7 years at 00  Meta, chiefly as Head of Design for Creative Systems, driving the global design vision and developing tools to showcased the creative potential of Meta’s platforms.

If you want to find out more about me and my work, I would love to hear from you.


Personal work | 4 color ballpoint pen drawings - check my Instagram if you want to see more of these and my process


Huggies - Tired | Creative Director


Meta - Instant Experiences | Head of Design


Children’s Hospital for Adult Swim | Creative Director


Macklemore music video | Head of Design / VFX Supervisor


Meta - Video Creation Kit Product | Head of Design


Nike - Kong Girl / Strong Girl | Head of Design


Meta - Creative Shop | Head of Design